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Practical Ecommerce

Insights for Online Merchants

  • Shoppers Increasingly Relying on Mobile-Friendly Content

    Shoppers Increasingly Relying on Mobile-Friendly Content

    Many online shoppers now find products or discover brands on mobile devices, and use mobile search or mobile apps for social media. This trend toward mobile-friendly shopping inspiration may...

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  • 5 Ways to Promote a New Online Store

    5 Ways to Promote a New Online Store

    A new online store is often empty. Shoppers don’t yet know your shop. They haven’t had time to learn about your products or your customer service. So if you want ...

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  • Shift in Holiday Shopping Benefits eCommerce

    Shift in Holiday Shopping Benefits eCommerce

    Analysts are predicting that 2016 holiday ecommerce shopping will break records as national economic indicators improve and consumer purchasing continues its shift from physical stores to the...

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